Trust & data

Your data and your privacy belong only to you.

An assistant that knows your life deserves more than a promise. Here's how Zelly protects yours — concretely.

The pact

Our business model is you. Not your data.

Zelly lives on your subscription, and nothing else. No ads, no profiling, no data resale. It's not a policy we could change someday: it's the company's entire model. When an assistant is free, its real customer is elsewhere — and you know who pays.

What happens when you write to your assistant

You

You write from your messaging app, like to any contact.

Your assistant

It lives in an environment dedicated to you — yours, not a server shared with a million accounts.

Our proxy

Every call to the AI goes through our infrastructure, which strips everything that could identify you.

The AI model

It processes the request without ever knowing who you are — and your messages are never used to train anything.

In full transparency: the AI model reads the content of your request, without ever knowing who you are — and without ever remembering it or using it.

Jurisdiction

Your data is stored in Switzerland. And that changes everything.

Zelly is a Swiss company based in Lausanne. Your data is stored in Switzerland (Zurich) and protected by the FADP — one of the strictest data-protection laws in the world. Your assistant works in a dedicated environment in Europe, operated from Switzerland. Your privacy is governed by Swiss law — not by the goodwill of American Big Tech.

Your controls

See everything

Your assistant's memory belongs to you. Ask it what it knows about you — it answers.

Export everything

All your data, in a readable format, one click from your settings. Leave whenever you want, with everything.

Delete everything

Deleting your account erases everything, everywhere, permanently — conversations, memory, subscription. It's the law, and above all it's just right.

Frequently asked questions

No. Never. The terms that bind us to our model providers exclude training on your data, and our calls are anonymized: they don't even know who you are.

Your assistant, and you. Our team does not have access to the content of your conversations in the normal course of operating the service. Any necessary technical intervention is governed by our privacy policy.

Your data is stored in Switzerland (Zurich). Your assistant runs in a dedicated environment in Europe, operated by Zelly Sàrl, a Swiss company governed by the FADP.

Everything is erased: conversations, memory, connected app authorisations, billing data. Deletion is permanent and we confirm it by email.

Because you are our customer — not your data. A free assistant is funded by something else, and that something is usually you.

Only what you explicitly connect, only to carry out what you ask, and you can disconnect any app at any time from your dashboard.

An assistant that works for you. Only for you.

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